Engraving sets the standard for print quality, and Crane sets the standard for engraving.
Our master engravers have honed their craft to perfection over decades of experience, building on the company’s centuries’ of history and knowledge to deliver quality craftsmanship, impeccable levels of service and stunning results that are, quite simply, on a level all of their own.
As a technique, engraving itself dates back to the 16th century. Engraved stationery has a warmth and elegance to it, along with a degree of detail unmatched by any other printing process.
Engraving creates finely detailed lettering and designs, with slight indentations on the reverse side of the paper; all conveying an unspoken message of timeless distinction.
Creating an engraved design is a highly detailed and time consuming process; our master engravers take great care to ensure every item we print meets our exacting standards. The essential steps are as follows.
- The professional engraver embarks on the process of die-stamping; using a pre-prepared die to transfer ink to paper.
- The die is placed on the press and a “counter” is cut to approximately the size of the area taken up by the engraved letters on the die. Ink is then applied to the die, where it settles in the engraved cavity but is wiped off other surfaces.
- The counter concentrates the pressure of the press on the area in which the image is to be engraved, forcing part of the paper into the etched cavity of the die, creating inked, raised surfaces in the paper.
The precision of aligning each additional printing layer requires highly specialized skill, learned over the lifelong careers of our master engravers.
Printing on colored paper and using white text? Engraving is an especially beautiful way to print these orders. Lustrous metallic inks such as gold, rose gold, platinum, and silver also appear best when engraved.
It is easy to tell whether a piece of stationery has been engraved. Just turn it over. If there is an indentation (caused by the pressure from the engraving press), it is engraved. You can also look closely at the impression on the front: the paper will be smoother and there may be a little ripple to the sheet.
It is used for all types of stationery. Simply put, by choosing engraving, you can be sure that it will be the finest quality. You can find exquisitely detailed boxed stationery sets that are perfect for all kinds of uses. Engraved personalized and business stationery is a classic choice that will always exude timeless good taste. Engraving is also a go-to for formal event invitations such as weddings, and in fact it is particularly well suited to grand social occasions.
Crane customers will receive the copper plate – or die – with their order which is yours to keep and treasure, and use for future orders.
Making the Die…
A die is a carefully crafted metal – at Crane we use copper dies – that has been formed to a specific design.
Here’s how a die is created:
- The desired text and design are typeset by computer before the printer transfers the design file and reproduces it as a “reverse” photographic image on a film negative.
- The film negative is placed on a chemically treated copper plate and the craftsman passes light through the film to expose the text image on the surface of the plate.
- By dipping the plate is in acid, the exposed surface is chemically etched onto the copper plate, or die.
Crane is proud to offer a full range of printing processes.
Over the years we have honed and perfected every tool and technique we need to craft the most stylish – and imaginative – personalized stationery at our customers’ request.
It’s all about taking that step away from the everyday.
Whether it’s a wedding invitation, social event, business fundraiser or a simple thank you note, leave your mark with expert printing craftsmanship from Crane.